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Selling Children's Chat Logs

The Children's Online Privacy Protection Act requires prior parental permission before a company can collect any personally identifiable information online about a child 12-years-old or younger.

The law dictates what counts as "personally identifiable" and companies work within this law. There is a recent controversy about the collection of children's chat discussions through parental control software. I will note that not all parental control software collects this information. For example, AOL's Parental Controls does not track what a child says, only where they go and with whom they communicate with via AOL mail and AIM.

Assuming the risk of exposing personally identifiable information is gone, what are your thoughts about parental controls collecting information from chat to sell to advertisers?

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